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Forum: General Webmaster Business and Discussions 02-24-2011, 01:14 PM
Replies: 0
Views: 2,397
Posted By AdultB2B
Use "The Educational Spectrum" And Increase Sales (Part 2) - Adult B2B Marketing Tip

Use "The Educational Spectrum" And You'll Increase Sales - Part 2

Yesterday we started a discussion of the educational spectrum. Here's more:

I was talking to a client some time ago that used...
Forum: General Webmaster Business and Discussions 02-23-2011, 01:15 PM
Replies: 0
Views: 2,209
Posted By AdultB2B
Use "The Educational Spectrum" And Increase Sales - Adult B2B Marketing Tip

Use "The Educational Spectrum" And You'll Increase Sales

Do you ever notice that when you're in the market to buy a car, you notice almost every advertisement for cars on TV, radio, and in the...
Forum: General Webmaster Business and Discussions 02-22-2011, 12:36 PM
Replies: 2
Views: 2,506
Posted By AdultB2B
Writing Evaluation - Cross Out Write In (Part 2) - Adult B2B Marketing Tip

Cross Out, Write In Writing Evaluation - Part 2

Yesterday we discussed the writing evaluation, "Cross out, Write in". We used as an example a law firm who's ad was full of generalities.

By...
Forum: General Webmaster Business and Discussions 02-21-2011, 01:30 PM
Replies: 0
Views: 2,180
Posted By AdultB2B
Writing Evaluation - Cross Out Write In - Adult B2B Marketing Tip

Writing Evaluation - Cross Out Write In

There are many different ways to evaluate your advertising. Of them, this is one of the easiest evaluations to do, and possibly one of the most revealing....
Forum: General Webmaster Business and Discussions 02-16-2011, 11:56 AM
Replies: 0
Views: 2,096
Posted By AdultB2B
Writing Evaluation - Who Else Can Say That? (Part 2) - Adult B2B Marketing Tip

Who Else Can Say That - Part 2

Yesterday we discussed the writing evaluation "Who Else Can Say That".

Here are more examples of this:

Another example is a box company that could turn a...
Forum: General Webmaster Business and Discussions 02-15-2011, 01:09 PM
Replies: 0
Views: 2,346
Posted By AdultB2B
Writing Evaluation - Who Else Can Say That? - Adult B2B Marketing Tip

Writing Evaluation - Who Else Can Say That?


"Who Else Can Say That?" Is an excellent question you can use to evaluate your writing - especially your headlines. Pay close attention to this one...
Forum: General Webmaster Business and Discussions 02-15-2011, 07:01 AM
Replies: 0
Views: 2,681
Posted By AdultB2B
Chargeback Busters CRB Adult Launch Their New Website

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Forum: General Webmaster Business and Discussions 02-14-2011, 12:52 PM
Replies: 0
Views: 2,899
Posted By AdultB2B
We're A Nation Of Lazy Communicators (Part 2) - Adult B2B Marketing Tip

We're a Nation of Lazy Communicators - Part 2

Friday we talked about why we're such lazy communicators. Today we continue on that subject.

Communication autopilot can serve us well in many...
Forum: General Webmaster Business and Discussions 02-11-2011, 11:54 AM
Replies: 0
Views: 2,734
Posted By AdultB2B
We're A Nation Of Lazy Communicators - Adult B2B Marketing Tip

We're A Nation Of Lazy Communicators

A big part of the reason many advertisers have a hard time communicating effectively is because of the society we live in. Stated simply, our society has...
Forum: General Webmaster Business and Discussions 02-09-2011, 11:50 AM
Replies: 0
Views: 3,564
Posted By AdultB2B
Why Don't You Own Your Market? (Part 4) - Adult B2B Marketing Tip

Why You Don't Own Your Market Part 4

Today we conclude our discussion of reasons why you may not own your market. Number one was somebody else has a better deal, in which case you need to...
Forum: General Webmaster Business and Discussions 02-08-2011, 11:35 AM
Replies: 0
Views: 2,524
Posted By AdultB2B
Why Don't You Own Your Market? (Part 3) - Adult B2B Marketing Tip

Why You Don't Own Your Market - Part 3

Today we continue our discussion of reasons why you may not own your market. Number one was somebody else has a better deal, in which case you need to...
Forum: General Webmaster Business and Discussions 02-04-2011, 12:03 PM
Replies: 0
Views: 2,252
Posted By AdultB2B
Why Don't You Own Your Market? (Part 2) - Adult B2B Marketing Tip

Why You Don't Own Your Market - Part 2

Most business owners don't even realize that complete market dominance is an option. They just figure there's always going to be competition in business....
Forum: General Webmaster Business and Discussions 02-03-2011, 12:43 PM
Replies: 0
Views: 2,428
Posted By AdultB2B
Do You Own Your Market? - Adult B2B Marketing Tip

Do You Own Your Market?

When we talk in our newsletters about owning your market, most people initially think we're just trying to be catchy and cute. On the contrary, we're dead serious. When we...
Forum: General Webmaster Business and Discussions 02-01-2011, 12:29 PM
Replies: 0
Views: 2,464
Posted By AdultB2B
Your Customer's Perception Isn't the Same as Reality - Adult B2B Marketing Tip

Your Customer's Perception Isn't Necessarily The Same As Reality

There are really two different sides to your business: There's the "Inside Reality" and then there's the "Outside Perception." The...
Forum: General Webmaster Business and Discussions 01-31-2011, 12:53 PM
Replies: 0
Views: 2,397
Posted By AdultB2B
When Marketing Know Your Objective (Part 3) - Adult B2B Marketing Tip

When Marketing Know Your Objective - Part 3

Friday we discussed knowing your objective when marketing. Here are a couple of other examples of how to do this:

California's largest SBA lending...
Forum: General Webmaster Business and Discussions 01-28-2011, 01:16 PM
Replies: 0
Views: 2,383
Posted By AdultB2B
When Marketing Know Your Objective (Part 2) - Adult B2B Marketing Tip

When Marketing Know Your Objective - Part 2

Yesterday we talked about knowing your objective in marketing and we discussed a consignment furniture store that ran generic ads that did absolutely...
Forum: General Webmaster Business and Discussions 01-27-2011, 12:25 PM
Replies: 0
Views: 2,485
Posted By AdultB2B
When Marketing Know Your Objective - Adult B2B Marketing Tip

Know Your Objective

Before you begin advertising, there's something you must establish upfront - Your Objective. Sounds a little bit elementary, doesn't it...maybe too simple. But you'd be...
Forum: General Webmaster Business and Discussions 01-26-2011, 02:06 PM
Replies: 0
Views: 2,588
Posted By AdultB2B
What is the Purpose of Marketing? (Part 3) - Adult B2B Marketing Tip

The Purpose of Marketing - Part 3

OK, so we've been discussing the three purposes of marketing. They are:

Objective #1: Capture the attention of your target market (prospects).

Objective...
Forum: General Webmaster Business and Discussions 01-25-2011, 02:27 PM
Replies: 0
Views: 2,348
Posted By AdultB2B
What is the Purpose of Marketing? (Part 2) - Adult B2B Marketing Tip

The Purpose of Marketing - Part 2

OK, so the three purposes of marketing were discussed yesterday. They are:

Objective #1: Capture the attention of your target market (prospects).

Objective...
Forum: General Webmaster Business and Discussions 01-24-2011, 11:46 AM
Replies: 0
Views: 2,379
Posted By AdultB2B
What is the Purpose of Marketing? - Adult B2B Marketing Tip

The Purpose of Marketing

What is the purpose of marketing? If I ask 100 business people this simple question, I'll get 100 different answers. Some people would say marketing's job is to get your...
Forum: General Webmaster Business and Discussions 01-20-2011, 01:38 PM
Replies: 0
Views: 2,238
Posted By AdultB2B
About Your Customer John Smith (Part 6) - Adult B2B Marketing Tip

John Smith - Part 6

Yesterday we talked about gaining the customer's confidence. The first step was to ask them what they want.

The second step to gaining confidence is to give the customer...
Forum: General Webmaster Business and Discussions 01-19-2011, 02:05 PM
Replies: 1
Views: 4,195
Posted By AdultB2B
About Your Customer John Smith (Part 5) - Adult B2B Marketing Tip

John Smith - Part 5

Yesterday we were talking about the scenario where you want to buy a new Ford and you can't tell where the best place is to buy. It's the confidence gap. The customer doesn't...
Forum: General Webmaster Business and Discussions 01-18-2011, 01:16 PM
Replies: 1
Views: 2,995
Posted By AdultB2B
About Your Customer John Smith (Part 4) - Adult B2B Marketing Tip

John Smith - Part 4

Here's more on John Smith, your customer:

Back in the old days when you wanted to buy a Ford, where did you go? To the Ford dealership. Which Ford dealership? THE Ford...
Forum: General Webmaster Business and Discussions 01-17-2011, 12:04 PM
Replies: 1
Views: 5,139
Posted By AdultB2B
About Your Customer John Smith (Part 3) - Adult B2B Marketing Tip

John Smith - Part 3

For “John Smith” It’s An Issue Of Risk & Confidence

We've been talking about John Smith, your potential customer. Who he is and how he thinks.

There are two factors at...
Forum: General Webmaster Business and Discussions 01-14-2011, 01:18 PM
Replies: 0
Views: 4,556
Posted By AdultB2B
About Your Customer John Smith (Part 2) - Adult B2B Marketing Tip

John Smith - Part 2

Yesterday we talked about your potential customer or John Smith. We said yesterday that John Smith will fall back upon what he knows, forcing every situation to be judged upon...
Showing results 101 to 125 of 500

 
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