In the beginning, I promoted what I had a personal interest in and/or new something about. It was just that much easier to get a grasp on marketing, writing text, and tripping triggers of the surfers.
Now, I still stick with my personal kinks, but I branched out into other areas. Some things I will never promote just because for the life of me I have no understanding of it. Others, I can promote, but I have to study them for awhile.
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