Well - the most important marketing question if you want to see where their head is at would be "over the past 10 years (hell even 5) how has the shift of marketing techniques for adult sites changed to reflect economy and the ever changing web - and how has everything from web design (eg tags, key words etc) along with SEO and promotions in the adult industry changed.
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"Wise men talk because they have something to say;
fools, because they have to say something." - Plato
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