Okay... since everyone has pretty much taken one side, I will play devils advocate here....
First off, Florida is a great place to start exhibiting if you are new, becuase you dont have to worry so much about glitz. There are
no booths larger than a 10x20 and most of them are 10x10. Its also
cheaper to exhibit in florida vs. vegas. Florida booth real-estate sells for
$2000 for a 10x10 ... and it includes carpeting. Vegas is $2500 or $3000 for a 10x10 and you still have to pay for carpeting.
Yes, exhibiting is expensive, but, it doesnt HAVE to be rediculous. You can easily get a booth backdrop made for a couple hundred dollars, have furniture brought in from RAC instead of using the show people (saves us HUNDREDS every year) or even, like Cyndalie suggested, share the cost of a booth with someone else.
If you choose not to exhibit, be aware that if you have materials printed up (flyers, shirts, lighters whatever) you will have to carry them around all day. There is nothing worse than someone to ditches a pile of their promo material at your booth cause they dont want to carry it around, but want it handed out.
The teamsters WILL let you put up your own stuff if you are so inclined. The catch is it has to be YOU, or someone directly working for your company to do it. I always do this myself, as we have a very easily setup booth. Dont let the teamsters scare ya into having them do everything - you dont have to.
The one thing you will definitely get from a booth, that you wont get just walking around is branding. People see your company name, they will come over and introduce themselves to you, you have your own space to sit down and do biz, and it will prolly end up in more than one show photoset....
Its really a matter of weighing the pros and cons. If you are looking to dip your toes in the convention floor water, i would def. suggest florida over vegas.....
Just my opinion...
twinkley
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