This being my first Internext, I can't and won't comment on past shows.
We had a few goals at this show, first and foremost was to meet our clients and put a face to the name. We hit about 70% on that one.
Our second biggest goal was to have fun and show our clients that we're regular guys who know how to relax and have a good time without trying to pitch OUR products. Instead, listen to what THEY had to offer and see if there was a way to incorporate their ideas into ours or to send them to someone who could be useful to them even without our participation.
One of our goals was NOT to make any sales at the show nor discuss our products with anyone. We spend the other 50 weeks of the year trying to pitch our products so this was their chance to meet us and speak openly about THEIR business or just shoot the shit in a relaxed atmosphere (Not that we don't listen the rest of the year as well). The last thing we wanted to do at this show was to sell them more products or bring them on board and give the perception that if you're talking to Ron from Xamo, he's gonna try and sell you something.
I met some fantastic people, got some good contacts and had alot of fun. I probably spoke about Xamo business for a total of about 2 hours to people who specifically requested information and prior meetings we had scheduled. Besides that, OTHER people got the chance to sell me THEIR products.
All in all, I consider (as does my boss) Miami to be a rousing success and can't wait for Vegas.
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