Danni’s Hard Drive Hires JJSLIMM as Affiliate Marketing Manager

[jjslimm]

Danni’s Hard Drive Hires John Desjardins as Affiliate Marketing Manager

Industry veteran to drive www.DanniCash.com initiative

Los Angeles—May 23, 2005—Danni’s Hard Drive (www.dannisharddrive.com), an adult-entertainment media company, today announced that it has hired John Desjardins as affiliate marketing manager.

Desjardins—also known by his industry pseudonym, JJ Slimm—is a market expert with a track record of success in the adult-entertainment industry. In his new position at Danni’s Hard Drive, Desjardins will guide and expand all affiliate marketing efforts for the company, including the new DanniCash initiative, a branded affiliate-marketing program that lets Webmasters around the world market subscription access to Danni’s Hard Drive and other Internet offerings from Danni Ashe.

“For nearly a decade, I have known that Danni’s Hard Drive is a great company with a strong team and I’m thrilled to be part of it,” said Desjardins. “I’m confident that my expertise in affiliate marketing will bring exciting new programs to Danni’s thriving business. I am particularly looking forward to introducing a broad range of the latest technical approaches to meeting the needs of our affiliates. These will include in-depth, secure data presentation for performance monitoring on handheld devices, and other techniques that will provide fresh opportunities and new revenue streams for the company.”

Desjardins has spent nearly seven years as an affiliate marketing specialist. He began his career as a photographer and Web developer in the amateur adult-entertainment market. After achieving widespread recognition for his efforts, Desjardins moved aggressively into marketing, where he successfully worked to drive traffic to industry megasites.

Most recently, Desjardins had refocused his work on individual model sites. He is the founder of ModelCash.com, a company that develops and markets model sites. Now that he has joined Danni’s Hard Drive, Desjardins will turn control of ModelCash.com over to industry model Aimee Sweet, his wife and business partner.

“John is a perfect fit for Danni’s Hard Drive,” said Danni Ashe, company founder. “Throughout 2005 and beyond, we will continue to proactively disseminate our content across new channels through a wide variety of marketing programs. John’s network of affiliate partnerships and deep knowledge of affiliate marketing, combined with his excellent reputation throughout the industry, will help Danni’s Hard Drive maintain its leadership position on the Internet and beyond.”

About Danni’s Hard Drive
Danni’s Hard Drive is an adult-entertainment media company founded in 1995 by Danni Ashe, the most downloaded woman in the history of the Internet. Danni’s Hard Drive includes two subscription Web sites, www.dannisharddrive.com and www.mishaonline.com, which feature thousands of models, high-quality, girl-only video, photographs, weekly live events, and an online store and auction. The company also produces adult films, which are sold at major retail stores, and licenses consumer products through a wide variety of distribution channels. Danni’s Hard Drive is privately held and headquartered in Southern California.

Webmasters interested in contacting John Desjardins AKA JJSLIMM: johnd@danni.com; ICQ# 149824370