It depends on where my traffic is coming from in the first place. For example, if it's TGP traffic, the bulk goes straight to a sponsor, 404's go to a fake TGP or hub page, and some of it gets filtered to mainstream sites,(good for Adwords).
For search engine traffic, I'll send it to wherever it's going to make me the most money depending on the keyword and keyphrases I'm targeting. Some of it will go straight to a sponsor if I have a sponsor performing well for me. Other times, I'll send it to a fake TGP, hub, mainstream site, or whatever project I have going where that targeted traffic will benefit me the most.
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